New Work Wednesday
|September 24, 2025
Clucktoberfest

Say What?
Yes, indeed. “Clucktoberfest” is coming, not surprisingly, this October to Evans. It’s a one-of-a-kind, day long event of, you may have guessed it—chicken and beer. Two great tastes that taste great together, in our opinion, and an unusually fun project from a design standpoint. Our hybridized feather and barley icon brings together the major elements of the festival in a smart, and shockingly classy way, while still having a good time with the concept. All in all a lovely combination—like hot wings and a couple cold ones.





“We’re excited to bring this event to The Evans Market. Nothing beats a pairing like wings & beer on a fall afternoon! We always appreciate our partnership with Wier / Stewart who is able to help bring our ideas to life.”
Katie Cason / Assistant General Manager, Columbia County Performing Arts Center

“Love any time I get to work with Katie Cason and the crew over at Columbia County PAC. When they shared the Wings + Craft Beer vision for Clucktoberfest, we knew it was our kind of gathering! The W/S team did a cluckin’ good job on bringing this event identity to life. (Had to do it.)”
Melanie Quick / Accounts Director
Weird / Smart™
Creativity informs everything we do. Likewise, our artistic efforts are guided by our intellect. Weird / Smart is our unique standard for beauty and brains. It’s what makes our work, work.