Crawford Square Holiday Campaign
More Than Retail
Our friends at Crawford Square Real Estate Advisors don't just deal in leasing, property management, accounting and construction management. Their properties are deeply involved in their local communities, giving back to local charities and bringing in the community for events all year. When they approached us about designing a holiday brand campaign to use across multiple sites, it was with the spirit of inviting shoppers in to make holiday memories through attending festive events, shopping for loved ones and soaking in the holiday season.
Have a Hue That's Cool
Crawford Square's Lane Parke shopping center is situated in Birmingham's Mountain Brook village, a religiously diverse community that celebrates Christmas, Hanukkah, Kwanzaa and more. To broaden our message, we created an iteration of the campaign look with a frosty blue that took full advantage of our light bulb imagery.