GoBuyPlants Branding



It's Grow Time

GoBuyPlants is coming out of the box (pun intended) as a new, more progressive and much more fun place to get high-quality plants online. Bright, nature-inspired colors, bold typography and a big pattern help differentiate the brand from the competition and establish GBP as a market leader, inviting customers accustomed to homogenous online plant-shopping experiences to engage with an exciting new brand. Just in time for Mother's Day, whether your mother is close by or across the country!



Green Thumbs Up

A robust toolkit of alternate logomarks gives the GBP identity flexibility across the spectrum of media on which it appears. We also designed the Instagram-able box; bright brand colors and big type make each delivery feel like a present has arrived at the doorstep.



“We had a vision and Wier / Stewart made it come to life! Thanks to their amazing team for helping us create the identity of GoBuyPlants. Their marketing strategy has been amazing, and we couldn't have done it without them.”

Debbie Jones  /  Director of Marketing, GoBuyPlants



“With a name so direct I knew this identity had to have personality and stand out. And I wanted the customer to be excited when that GoBuyPlants box shows up on their porch.”

Leonard Zimmerman  /  Designer


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