Quill Website
A Great Place to Land
Quill is the latest and greatest luxury apartment project in the Columbia Ventures fleet. Located in Atlanta's historic Edgewood neighborhood, minutes from Little Five Points and with a MARTA stop on property, it's in a highly enviable location. After naming the place around the unofficial mascot of the neighborhood, the owl, we created an identity built to be digital first and gave it quite a lovely home on the internet.
A Bird in the Hand
Knowing our audience for Quill would be viewing the site overwhelmingly on mobile, we built it from the ground up with that in mind. Subtle actions make for a very nice UX, imploring our visitors to explore and spend more time on the site. As pre-leasing begins, we're positioning Quill as one of Atlanta's best places to land.
"Potential residents of Quill are busy and want to easily find information about amenities, floor plans and availability. The site takes advantage of the brand's unique visual style while providing the information and tools a person expects when searching for a new place to live."
Wes Childers / Director, Interactive & Digital Media