VERA Housing Mailer
Be our guest.
Vera knows a thing or two about hospitality during tournament week. And in Augusta, experience matters. For the past 30 years, she has entertained guests from around the world. Trusted service and first-class cuisine have been the hallmarks of her career hosting in the Garden City. Now, she's added home listing to her comprehensive offerings for your April (or sometimes November) experience. To help her spread the news, we went traditional. We created a custom and targeted mailer for homeowners who may be interested in renting their homes to one of Vera's tournament hospitality clients.
Send me a postcard.
We were inspired by the visitors coming to our city and wanted to give Augusta homeowners a little taste of that special treatment. Inspired by that all-encompassing event and VERA's commitment to excellence and overall elegance, we created a set of three custom postcards. Whether the homeowner leaves the cards for their renter to send out or keeps it for themselves as a hosting gift, these pieces scream sophistication and inspire confidence.
Direct Delivery
Partnering with our sister company Showpony, we were able to print, package and distribute these custom mailers directly to our target audience. If one of these showed up in your mailbox, take it as a sign from above, or from Showpony.
"As we expanded into a full-service hospitality business for Tournament Week, we were challenged with how to best communicate our growth to the Augusta market. W/S leveraged their understanding of Augusta culture and the VERA brand to create an innovative approach to communicating our new services. From paper stock to imagery, every detail was scrutinized, and its effectiveness has already been seen in new services bookings for April 2021."
Vera Stewart / Founder
“I've always loved working on Vera's projects. And just like how her focus has evolved from mail order southern gourmet to high-end event handling, her design has grown and changed as well. She's the real deal and these pieces represent that."
Leonard Zimmerman / Designer
