New Work Wednesday
|January 21, 2026
SimTurf Email Marketing

Teeing up Clicks
For SimTurf’s email campaigns, we focused on consistency, clarity and content that earns its way onto the green, by sending multiple strategically timed emails each month that favor relevance over noise. The punny creative and targeted strategy delivered an average open rate that’s a clear sign we’re hitting the fairway with the audience.
Results from our first six months:


“By focusing on timing, relevance and intent, we showed that optimization over volume, can make a real difference.”
Adam Wadding / Senior Digital Marketing Strategist



“Digital marketing for a golf simulator turf company might sound niche, but for SimTurf, we’ve been teeing up nonstop wins through SEO, blog content and email marketing.”
Virginia Rutland / Account Manager
Weird / Smart™
Creativity informs everything we do. Likewise, our artistic efforts are guided by our intellect. Weird / Smart is our unique standard for beauty and brains. It’s what makes our work, work.