University of GeorgiaFACS Alumni Association

Social Media is a Family Affair

The University of Georgia’s College of Family and Consumer Sciences turned 100 years old this year. As part of their #FACS100 campaign, leadership has made an effort to engage and communicate with alumni both young and old.

Wier / Stewart was tasked with creating a social content strategy and cadence for the FACS Alumni Association. Together with the alumni board, we have launched content campaigns on Instagram and Facebook. Our responsibilities include strategy, design, content scheduling, audience engagement and reporting.